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DETROIT – When the new 2012 Chevrolet Camaro ZL1 arrives this spring, performance car enthusiasts will experience the hands-on driving satisfaction of a “stick” with the ease of an automatic transmission due to General Motors’ newly improved TapShift technology.
Posted: February 22, 2012, 12:00 am
DETROIT – Chevrolet commercials had the greatest digital impact based on social media, search and sentiment before and after Super Bowl XLVI, according to the ymarketing 2012 Super Bowl Social Media Scorecard Report.
Posted: February 15, 2012, 12:00 am
DETROIT – Chevrolet along with the Get Schooled Foundation, United Way for Southeastern Michigan, and Viacom today announced a partnership to launch a friendly competition among 17 Detroit high schools to increase class attendance rates.
Posted: February 13, 2012, 12:00 am
DETROIT – Advertising experts say more people are interested in buying Chevrolet cars and trucks due to clever and targeted advertising and innovative digital campaigns tied to Super Bowl XLVI.
Posted: February 9, 2012, 12:00 am
DETROIT – There are miles and then there are “Seth miles.” Both measure 5,280 feet, but a “Seth mile” is different. More extreme. More grueling. More punishing. All that rigor is part of the durability story of the 2012 Chevrolet Sonic.
Posted: February 9, 2012, 12:00 am
ZURICH – The Chevrolet Cruze station wagon, the third variant of Chevrolet’s most-popular car, will make its global premiere at the 82nd International Geneva Motor Show early next month.
Posted: February 9, 2012, 12:00 am
DETROIT – Jeneise and Talfred Hunt of Romeoville, Ill. took their 2009 Malibu Hybrid to Advantage Chevrolet in Bolingbrook for an oil change this week and instead became the first customers to purchase the all-new 2013 Malibu Eco midsize sedan.
Posted: February 8, 2012, 12:00 am
DEARBORN, Mich. – While U.S. Army Capt. Dr. Shawn M. Dunn was serving her country overseas, she began putting the wheels in motion for the brand-new Chevrolet Camaro she planned to buy upon her return to Michigan.
Posted: February 7, 2012, 12:00 am
INDIANAPOLIS – Chevrolet, the official sponsor of the Super Bowl XLVI MVP Award, presented New York Giants quarterback Eli Manning with a 2012 Corvette Grand Sport Convertible Centennial Edition in recognition of his tremendous effort on the field in the Giants’ 21-17 win over the New England Patriots.
Posted: February 6, 2012, 12:00 am
DETROIT – Last evening Chevrolet was asked by Ford Motor Co. to stop showing its Super Bowl commercial for the Silverado, the longest-lasting, most-dependable full-size pickup on the road.
Posted: February 5, 2012, 12:00 am
DETROIT –Chevrolet is asking fans to vote for the version of the “Aliens” spot they would like to see in the pregame show for Super Bowl XLVI on NBC.
Posted: February 4, 2012, 12:00 am
DETROIT – The Chevrolet Silverado, the longest-lasting, most-dependable full-size pickup on the road, shows off how reliable it really is in a 60-second ad that will air during the first quarter of Super Bowl XLVI on Sunday.
Posted: February 3, 2012, 12:00 am
DETROIT – Chevrolet is going big on Super Bowl Sunday with five new ads, including a first-of-its-kind music video with the new Sonic subcompact and the band OK Go.
Posted: February 2, 2012, 12:00 am
DETROIT – Last year was Chevrolet’s birthday, but on Tuesday it was Chevy, and its dealers, employees and customers bearing a gift: $916,911.53 to the American Cancer Society. The money was raised by the American Cancer Society through Chevrolet’s grassroots support for the society’s Making Strides Against Breast Cancer walks.
Posted: January 31, 2012, 12:00 am
DETROIT – The all-new Chevrolet Sonic is building a digital reputation and a legion of fans by bungee jumping, sky diving and successfully completing a skateboard-style kick flip. The one thing missing in its first six months on sale – traditional TV advertising.
Posted: January 31, 2012, 12:00 am
DETROIT – AT&T plans to take delivery of 1,200 Chevrolet Express compressed natural gas (CNG) dedicated cargo vans to be deployed to AT&T service centers nationwide. It is the largest-ever order of CNG vehicles from General Motors.
Posted: January 30, 2012, 12:00 am
DETROIT – Chevrolet today announced its vehicles sold in the United States will have EcologicTM environmental labels, starting with the 2012 Chevrolet Sonic, that let customers see some of the environmental features of the vehicle relating to manufacturing, driving and recycling.
Posted: January 26, 2012, 12:00 am
DETROIT – On December 17, 2011, MTV-reality and action sports-star Rob Dyrdek successfully kick-flipped the all-new 2012 Chevrolet Sonic. Footage from his daring stunt will be featured in the “Sonic Anthem” ad, along with clips from other Sonic stunts, during the telecast of Super Bowl XLVI on February 5, 2012.
Posted: January 26, 2012, 12:00 am
SCOTTSDALE, Ariz. – A special Military Tribute Camaro sold to an internet bidder for $175,000 Sunday during the final hour of the Barrett-Jackson auction. The money will help support the Achilles Freedom Team, which helps wounded veterans of all services overcome their injuries through athletics, including marathons.
Posted: January 23, 2012, 12:00 am
SCOTTSDALE, Ariz. – The first 2013 Corvette 427 Convertible Collector Edition – the fastest and most capable convertible in Corvette’s history – sold for $600,000 in the Barrett-Jackson Scottsdale collector car auction Saturday.
Posted: January 21, 2012, 12:00 am


